Brought this:
And this:
And this:
And so many other videos, tweets, and angry mommy blogs all over teh interwebs that to track it all down would cause things to break. Motrin has obviously caved and issued this apology on their website:
Which brings me to the point where I lose subscribers and get angry e-mails and comments. (If I do, oh well, I ain't in this for the popularity.)
Are you fucking kidding me? This is what has so many in a tizzy? Seriously?
Well as the saying that was so popular in my Army days goes, "suck it the fuck up and drive on." This is nothing compared to the daily ridicule that is handed out to dads. This isn't even close. And what's more damning is the fact that when advertisers take a second to realize that they've wronged dads in some way, we never get an apology.
Where was your outrage when Pizza Hut suggested that dad's are just bubbling oafs that can't cook a meal?
Or when Fidelity portrays dad as someone that would lord a win over their child?
Or how about all those adverts all over everything proclaiming to be "mom tested" or "mom approved" or "engineered for mom" and never make any mention of dads?
You see the problem is, this outrage points to a gross double standard. What's good for the goose isn't always good for the gander is it? We ganders are denigrated and insulted on a daily basis by the media and very, very few express the outrage that was wrought upon Motrin. All this anger was directed at what is largely nothing and now this whole thing has been blown so out of proportion that's laughable.
And those of us with testicles get nothing, but that's ok, ain't it?
20081117
The faux outrage is amusing
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11 comments:
Express it, then. Geez. Don't blame US because you're all emotionally repressed ;)
It drives me nuts when dads are portrayed as idiots in the kitchen. I do as much if not more cooking then the Mrs AND I know how to order pizza.
Thank you. Thank you. Thank you. I just caught this today and I had to watch the commercial a few times before I understood what the fuss was about. I've been laughing about it all day.
I guess I can see where moms might be upset but holy crap, the anger man. BAN MOTRIN!! AHHH!!
And you know, I never noticed how much dad's get hammered in commercials until today. "Juice box?" I want to be angry, but they're just too funny.
Preach it!
Oh, suck it the fuck up and drive on.
;}
Really nobody was choosing to be outraged over this rather than over something else. No other causes were lost. No other causes were even competing. We're built, neurologically, to pay attention to what's put in front of us. Very few people did more than hurl a couple of tweets with #motrinmoms attached. There was no mass outrage; with a few exceptions there was small, meh-outrage but on a massive, visible scale.
But just as those microscopic reactions were made visible when viewed from a distance, and then somehow condemned for being a groupthink overraction, so too are posts, tweets and reactions expressing exactly what you did clambering for attention. Is this post an overreaction because it's just like a bunch of others? I don't think you thought so when you wrote it.
And half of it wasn't moms upset, it was PR and social media people flabbergasted by the gaffe of a PR firm that further seemed out of touch with social media since they weren't monitoring their campaign's reach. And THEY, more than anybody else, spread the word. Because that's what they do. Also not really an overreaction, except in the sense that every Daily Show piece on political doings is an overreaction. It's funny, it's what they do.
But yes, dads have it worse :} So do gays and lesbians. And Native Americans. And probably Serbians, although I don't know any Serbians.
I also hate commercials that make men look like idiots. The Pizza Hut one is a definite offender. I'm a woman and I'm a miserable cook. If it wasn't for the fact that my smarter half is a genius in the kitchen, I'd live off ramen and iced tea - no kidding! (I'm also incapable of ordering pizza.)
They need to give the men a break already.
No, it's not fair...although, life seldom is.
Also, carrying a kid in a sling, pack, or any other contraption does strain joints, and why not market to that need?
Good grief, Charlie Brown.
I don't like seeing anyone portrayed as an idiot to flog a product...those adverts irritate me, and I fast forward or change the channel. Good onya for pointing out the hypocrisy.
Shade and Sweetwater,
K (who left her kid on the floor until he could carry himself)(kidding!!!)
Two things - I always buy generic brand pain relief. Half the cost, all the benefits, zero the whatever.
Also, my husband is kick ass with the pizza ordering. Madison Avenue should really dress that boy up and get him out there in front of the public.
Glad I'm not the only one. One of my favorites was Parenting Magazine's tag line: What Matters to Moms. I think they recently took it off, but come on. Imagine the outrage if Money or Sports Illustrated magazines had "What Matters to Men"
Dudes totally get shafted on stuff like this. For instance, a female radio personality around here recently reviewed the new Bond movie, and said it basically sucked but "at least Daniel Craig was hot." Can you imagine what would happen if a MALE said the movie sucked but "at least Olga Kurylenko has great tits." There would be an uproar and that guy would probably face some sort of disciplinary action! I get really pissed off at all these women that take everything so seriously in the name of feminism when really all they want is to feel superior and get away with murder. True feminism is about equal treatment. If you won't let a dude say you have a nice ass, you can't say it either! Or maybe what would be healthier is take comments like that as a compliment in good fun and take the stick out of your ass.
And as for that commercial? Ridiculous. Motrin was sympathizing with them for crying out loud.
This is why almost all my friends are men.
SOrry, I'm done venting now.
Good stuff! I am a stay-at-home-dad (among other things) who carries my daughter almost everywhere. My wife and I have a sling and a Bjorn and they are way more uncomfortable for me than her.
The brighter side of it is that I have almost doubled the weight of my bicep curls since we had our baby!
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